About

Straight-Line Coach was founded in 1986 in San Francisco by Dusan Djukich and today has a global presence.

Straight-Line Methodologies focus on assisting highly committed entrepreneurs, executives and business owners to get unreasonable results in outrageous time frames.

We get to the source of why individuals fail to apply their hard earned knowledge base. We provide you with highly practical strategies that once implemented lead to effective, highly productive lives and businesses.

Principals

Johan van der Put

(Europe)

Johan was the first Certified Straight-Line Coach in Europe and brought this coaching technology to the vast majority of European nations.

He has a unique talent for helping people live their lives fully, and with no regrets. The focus of Johan’s work is on influencing the desired outcomes of entrepreneurs, executives, business owners, and companies. Johan is an outstanding keynote speaker on Straight-Line Coaching and Straight-Line Leadership. He shares potent insights on creating cutting-edge performance, and getting to the source of challenging problems with mid-sized and large organizations throughout Europe.

Kristof Cuppens

(Europe)

Kristof has worked with numerous companies across various industries throughout Europe, Russia, and North America, identifying root causes in challenging situations, creating successful strategies, and finding effective solutions. He has a unique talent for working with people and organizations, helping them tap into their own knowledge bases, thereby significantly impacting their bottom line. As a certified Straight-Line Coach, Kristof works worldwide, conducting lectures and training sessions on Straight-Line Leadership.

Dusan Djukich

(USA) Dusan Djukich

Dusan is co-founder and a Senior Partner for Corporate Reinvention Associates, a global coaching firm that specializes in individual and organizational performance.

He is the creator and developer of Straight-Line Coaching technologies. For the last 30 years, Dusan has been privileged to work with more than 5,000 entrepreneurs, Senior-Level Executives and highly committed individuals from all walks of life in creating unreasonable results with his unconventional coaching style.